Index: 1. Retail Store Architecture 2. Leisure Environments 3. Store Interior Layout 4. Music in restaurants 5. Music in open-air markets 6. Background noise & food perception 7. Models of Pleasure-Arousal & Cognitive-Emotion 8. Lighting & Colour in Retail Stores 9. Effects of odour on shopper arousal & emotions Retail/

Index: 1. Cognitive Maps of Retail Locations 2. Crowding in Retail Environments 3. Shopper Movement Patterns 4. Eye-movement patterns, framing, menu mistakes 5. Primacy, Recency, & menu-item position 6. Sensory Perception & Food Name 7. Theories of Personal Space 8. Space at Restaurant Tables 9. Defending your place in a

Index: 1. Utility theory, satisficing, Prospect theory 2. Decision-making strategies 3. Marketing theories 4. Choice Heuristics: Availability & representativeness 5. Anchoring & purchase quantity decisions 6. Pre-cognitive decisions 7. Fast and slow thinking 8. Choice blindness 9. Advertising & false memory Utility theory, satisficing and Prospect theory 1. Utility theory

Index: 1. Gift Wrapping 2. Product Colour and Associative Learning 3. Attention and Shelf Position 4. Sales Techniques: Customer/Competitor/Product-Focused 5. Interpersonal influence techniques; disrupt-then-reframe 6. Ways to Close a Sale 7. Purchase Decisions: theory of planned behaviour (Ajzen, 1991) 8. Black box (stimulus-response) model 9. Characteristics that affect

Index: 1. Types of Advertising 2. Marketing Mix Models 3. Product Placement in Films 4. Changing Attitudes and Models of Communication 5. The AIDA model, and other models 6. Hierarchy of Effects model 7. Six Steps & Behaviour 8. Brand Recognition in Children 9. Advertising and Consumer Personality 10. Effective

Index: 1. Hierarchy of Needs 2. ERG Theory 3. Theory of Achievement Motivation 4. Goal Setting Theory 5. Expectancy Theory 6. Equity Theory 7. Intrinsic & Extrinsic Motivation 8. Reward Systems 9. Non-monetary Rewards Need Theories 1. Hierarchy of needs by Maslow (1943) Maslow’s hierarchy of needs claim that

Index: 1. Universalist and Behaviouralist theories 2. Adaptive Leadership 3. The Three Levels of Leadership 4. Leadership Effectiveness 5. The Situational Theory of Leadership 6. Style of Leader Behaviour 7. Leader-Member Exchange model 8. Followership 9. Measuring Leadership Traditional and Modern Theories of Leadership 1. Universalist and Behaviouralist theories Universalist

Index: 1. Group Development 2. Belbin's Theory of Team Roles 3. Measuring Team Roles 4. The Decision Making Process 5. Groupthink 6. How to Reduce Groupthink 7. Cognitive Limitations and Errors 8. Levels & Causes of Group Conflicts 9. Positive & Negative Effects of Conflict 10. Managing Group

Index: 1. Physical: The Hawthorne Studies 2. Bullying at Work 3. Open Plan Offices 4. Shiftwork 5. Effects of Shift Work on Health 6. Shift work and Accidents 7. Accidents at Work 8. Reducing Accidents at Work 9. Safety Promotion Campaigns Physical & Psychological Work Conditions 1. Physical Work Conditions: